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2020-10-30 [ ]

Pioneer The Future. Act Now - i²c STARTacademy 2021

The European acclaimed i²c STARTacademy format provides you with a personalized framework for investigating the business potential of your research, developing a first business model and thoroughly planning your market entry by bringing you together with 30+ experienced national & international mentors, coaches, investors and industry representatives over the course of three full days in order for you to work together with them on the following aspects of your research projects:

  • How to describe the key features of your research and the benefits it brings to the customers.
  • Market & competitor analysis methods to discover the specific needs of the market your prospective customers belong to.
  • How to determine and effectively reach your customers (market segmentation, market targeting, product positioning).
  • Marketing MIX: product, price, place, promotion.
  • Tools and methods for developing a business model and a financial plan.
  • Financing strategy & pitch training (targeting investors, customers, whoever you want to target with your storytelling)

Participation is free of charge for TUW scientists


Key Points

i²c STARTacademy: 23-25 February 2021, TU Wien Kontaktraum

i²c STARTacademy Pitch Challenge: 26 February 2021, TU Wien Kuppelsaal

Online application:  

Application Deadline: November 3rd, 2020


We support breakthrough innovations through the i²c Award

Participation in the i²c STARTacademy is a pre-condition for running for the i²c Award.
A €5,000, - scholarship granted to PhD candidates/PhDs with a high potential research result who want to spin out their research. It offers PhD graduates an entry to an alternative career path and the opportunity to focus on the commercialization of their PhD result with a basic monthly income after finishing their contract with TU Wien. This award comes with admittance into the TUW i²ncubator and desk space at the TU Wien Founder Space for 1 year (full worth of the package is 40k)


Find out more about the i²c STARTacademy:

What scientists say about the i²c STARTacademy:

What the industry mentors say about the i²c STARTacademy:   

For further details, please visit our website: 


If you have any questions, please do not hesitate to contact:

Alexandra NEGOESCU Scientific Program Manager +43-1-58801-406 672